Where Does Prospecting Fit In With My Internet Marketing Home Business?

Is it true that people are always looking for something free? I would say that this statement surely has a lot of truth to it. Everything is so expensive nowadays, so why not get something for free if you can! It is my belief that giving away something for free can help you in your internet marketing home based business as an attention grabber. Because there is so much competition on the internet, especially in internet marketing, we all could use a free prospecting tool to get the attention of a potential customer. I think the problem, however, with the work "free" is that it may have some negative connotations attached to it. We tend to believe that when something is "free" that it may have a lower value to it, or may potentially be worthless. We also may believe that if something is "free" that there is some kind of hook or catch to it.. and/or that it could be some type of scam. I have been in situations myself where I thought something was free and it truly was over $100! After having one or more experiences like this, we are sure to become jaded over time. How could we not feel that way, after our trust as a consumer was betrayed. If we are going to offer free incentives in our online marketing business, we must really mean what we say. If something is "free" there should be no more than a nominal cost such as tax or shipping attached to the offer. Sometimes even these added charges can turn people off, even though a small tax or shipping charge is only fair, if a person is being offered a small vacation or an expensive fruit basket! An individual should also NEVER automatically be enrolled in a program after redeeming their offer. This is big NO NO in the world of free business incentives, even though a lot of big Fortune 500 Companies succumb to this underhanded tactic. In summary, free prospecting tools are great for expanding your home based internet marketing business if used correctly, fairly, and with integrity. I use free prospecting tools myself which are reputable, decent, and enticing and this has helped me to successfully make money online in my home based internet marketing business. (by: Michelle Tukachinsky) http://www.internetmarketingcoachmt.com http://www.workfromhomemt.com